$27.8B
Clothing-store sales in June 2026
U.S. clothing and clothing accessory stores recorded $27.786 billion in seasonally adjusted retail sales.
Gear 2 Go Reference
U.S. apparel retail statistics: 2026
Six current figures on apparel spending, store sales, and online retail. Built for writers, retailers, and anyone keeping tabs on where fan gear meets the market.
Last updated September 15, 2026
The Quick Read
Apparel moves through stores and screens
Local brands live in a national retail market, but the strongest ones still give people something worth wearing close to home. These figures put that wider market in view, from the dollars moving through clothing stores to the share of retail happening online.
-0.7%
Month-over-month clothing-store sales change
Sales fell from $27.986 billion in May 2026 to $27.786 billion in June 2026.
+4.3%
Year-over-year clothing-store sales change
June 2026 sales were up from $26.647 billion in June 2025, based on the same monthly retail series.
June 2025 to June 2026
Federal Reserve Economic Data, using U.S. Census Bureau Monthly Retail Trade data ↗$2,001
Average annual apparel spending per consumer unit
U.S. consumer units spent an average of $2,001 on apparel and services during 2024.
$340.2B
U.S. retail e-commerce sales in Q2 2026
Seasonally adjusted U.S. retail e-commerce sales reached $340.2 billion in the second quarter of 2026.
Second quarter 2026
U.S. Census Bureau Quarterly Retail E-Commerce Sales ↗16.4%
Retail sales completed online
On an unadjusted basis, e-commerce accounted for 16.4% of total U.S. retail sales in the second quarter of 2026.
Second quarter 2026
U.S. Census Bureau Quarterly Retail E-Commerce Sales ↗Source Notes
Numbers worth quoting cleanly
Store-sales figures are seasonally adjusted monthly estimates. The 4.3% year-over-year change is calculated from the June 2025 and June 2026 values in the same series. Household spending is reported by the Bureau of Labor Statistics as average annual spending per consumer unit. E-commerce figures are U.S. Census Bureau second-quarter 2026 estimates.
Every figure above links to its named source and reporting period. This page is refreshed when a key source publishes newer data.
Cite this page
Gear 2 Go. “U.S. Apparel Retail Statistics: 2026.” Updated September 15, 2026.
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